Thursday, November 8, 2018

Ad Project



This image of a vintage GI Joe commercial stood out to me because of immersive it makes you feel. The producers created a whole scene for the viewers to see and the child to relate with. I like how it almost feels real. With the soldiers walking and the kid leading them Hasbro draws you in to by one. They marketed this perfectly because after the war new toys were being created. Barbie was for girls and there was really no boy toy. They marketed this for young males fond of war considering there dads probably fought. Their motto is its not a doll its an action figure, sparked the new toys as we know it.

I want to do a toy but not just any toy. My toy Brick can do ANYTHING you want. Want it to be a car boom it is. Need a doll boom it is. My toy is very versatile. My idea for my pictures would be to put the brick in different situation. Like having it drive down a model road. I am going to make a dip tip of a child holding the brick as if were an airplane and have that picture besides one with him holding an airplane to show the correlation. My toy will be designed for children but adults could use it to. As a gag I will show at the end a picture of a brick house and say you can collect them all

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